Marketing ♦ Corporate Communications ♦ Business Development
Financial Public Relations
For Financial & Professional Services Firms
Marketing for a professional services firm is altogether
different.Though its purpose may be
similar—to increase clients and market share—the typical tools used to market
a commercial or retail business is usually inadequate and mostly inappropriate.
Yet, in this competitive environment, client development
cannot be ignored—or left solely to the rainmakers in your firm who are in a constant tug-of-war between their client service commitments and biz dev.
Yours is a specialty practice—and so is ours. We not only understand your professional
business, we understand your culture. As such, we understand how to
appropriately position your firm for positive media attention, client development and referrals.
Develop marketing initiatives to
increase client development.
Optimize exisiting client development efforts.
Tap into our extensive media
relationships to secure more coverage.
Write, distribute and place
Conduct media tours.
Establish your firm as
industry experts and a continuing news source.
Secure speaker placements at
Handle promotions and secure
sponsorships for your seminars, conferences and other firm events.
Identify and create alliances
with select organizations and associations.
Identify, create, expand network of other trusted advisors for cross referrals.